Using New Easy-To-Use Video Tools for
Member Recruitment, Engagement, and Retention

REGISTER   WHAT YOU'LL LEARN     MEET YOUR TRAINER     WHO SHOULD ATTEND    

People retain 95% of what they watch in a video. With text, it’s just 10%. Clearly, video makes a difference in information retention. It can make just as big a difference in member retention.

Adding video content to new-member outreach, learning, communications and events can help you recruit, engage and retain members as never before.

And here’s the best part: New tools make it fast, easy and affordable to use video for your own membership development. Here’s how.

Register now for How Easy-to-Use Video Tools Can Improve Member Recruitment, Engagement and Retention.

Michael Hoffman is a video content expert and co-founder of Gather Voices. In this 90-minute webinar, he shows membership organizations how to use video to create new engagement with everything from conferences to continuing education. 

Engage everyone.  You’ll discover easy-to-use tools that now put video within reach of every organization. You’ll also learn how to tap fresh—free—content by turning your members into “professional videographers.” Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now to learn how to use new video tools to meet members’ rising expectations, including how to:

  • Raise attendance and engagement at annual conferences
  • Use digital channels to increase member retention all year long
  • Increase enrollment for continuing education offerings
  • Benefit from the fact that your members are walking around with professional video cameras (smartphones!) in their pockets
  • Seize opportunities for creating video content that never existed before

Remember, viewers retain almost 10 times more from video than text. Don’t miss learning how to build this advantage into your organization’s communications, events and learning programs.

Register now for How Easy-to-Use Video Tools Can Improve Member Recruitment, Engagement and Retention.

Meet Your Webinar Leaders

Michael Hoffman is the co-founder and CEO of Gather Voices, a technology company that automates the creation, management and publishing of video content. He is also the founder of See3 Communications, a digital marketing agency in Chicago and founder of the DoGooder Video Awards which honors the best social cause video on YouTube each year. Hoffman teaches marketing at the University of Chicago and is an internationally sought-after speaker and trainer who is a trusted advisor to association leaders on engagement strategy.

 

Who Should Attend

This webinar is of value to all membership organizations. Attendees who will benefit most include:

  • CTOs
  • CTLs
  • CMOs (Marketing, Membership)
  • Directors, Membership and Marketing
  • Directors, Education
  • Directors, Technology
  • Directors, Meetings

Don't wait, register your entire team today!

CAE Credits: All live webinar attendees are eligible for 1.5 CAE credit hours. Association TRENDS is a CAE Approved Provider. Our programs meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. We will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit www.whatiscae.org

Have a question? Vist our FAQ page here

Qty Price Product Name
$215.00 Using New Easy-To-Use Video Tools for Member Recruitment, Engagement, and Retention (10.22.19) Live Webinar
$215.00 Using New Easy-To-Use Video Tools for Member Recruitment, Engagement, and Retention (OnDemand: Active for 12 months from 10.22.2019)
$315.00 Using New Easy-To-Use Video Tools for Member Recruitment, Engagement, and Retention (10.22.19) Live Webinar Plus OnDemand