Top 10 Tips for Managing Your Data


Data is only an asset if you can manage and use it effectively. Unfortunately, so many of today’s nonprofits struggle on both fronts. This has a negative impact on everything from internal operations to revenue growth.

Through his work with over 200 associations, data management expert Wes Trochlil identified 10 tips that enable nonprofits to trade their struggle for success. 

Now, Wes shows you how to transform your own data into a make-the-difference asset for advancing your mission.

Register now for 10 Key Tips for Managing Data to Grow Your Association.

Wes Trochlil is one of the association community’s top experts on data management. In this one-hour webinar, he presents the 10 key tips for managing your database—and therefore your association—more effectively.

10 tips for putting those rules into practice immediately Drawing on his work with hundreds of associations, Wes shows you specific steps for improving data management to give you all-new opportunities for marketing, communications and other growth drivers. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now for expert guidance on 10 tips for organizing and managing data more effectively, including:

  • Why your association’s data is either getting better—or worse
  • How the common practice of “managing to the exception” creates more problems than it solves
  • Why and how internal users groups improve data management
  • How managing data is like managing payroll

In just 60 minutes, you’ll learn 10 tips for turning data into a bottom-line asset, plus 10 ready-to-use tips for achieving this improvement now.

Register now for 10 Key Tips for Managing Data to Grow Your Association.

Meet Your Webinar Leaders

Wes Trochlil, president of Effective Database Management, is the most published author on data management in the association market (including his wildly popular “Wes’s Wednesday Wisdom” newsletter). For 30 years, Wes has worked in and with over 200 associations, non-profits, and membership organizations throughout the US, Canada, and Australia. From helping organizations select and implement data management systems, to using the database and data for improved marketing and communications, Wes helps organization’s advance their mission through more effective data management. 

Who Should Attend

This webinar is of value to associations and nonprofits. Attendees who will benefit most include:

  • CFOs
  • Technology staff
  • Membership staff

Don't wait, register your entire team today!

CAE Credits: All live webinar attendees are eligible for 1 CAE credit hours. Association TRENDS is a CAE Approved Provider. Our programs meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. We will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit

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Qty Price Product Name
$215.00 Top 10 Tips for Managing Your Data (OnDemand: Active for 12 months from 02.27.20)