Marketing in the New Data Privacy Era


Do you hold annual meetings, summits or other events? Then you must address the data-privacy rights of speakers and attendees before you start your marketing.

From using photos and quotes, to securing registration information, associations and nonprofits face all-new liabilities associated with event marketing, registration, onsite activities and post-event communications.

Here’s how to update your marketing for today’s challenging new era of data privacy.

Register now for Marketing in the New Data Privacy Era.

In this 90-minute webinar, two internationally recognized information security experts help you create a protocol to navigate the data privacy issues surrounding annual meetings, summits and other regional events.

Protect data—and your organization.  From using attendee photos and quotes to securing registration information and other data, you’ll learn the questions to answer before you promote your events. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now for expert guidance on answering key questions about protecting privacy and data in your marketing and during events, including:

  • Can you deliver 10 key data rights to attendees and delegates?
  • Can you respond appropriately to a data breach—and in time?
  • Do you fully understand your exposure to risks such as:
    • Vulnerabilities in using standard B2B contracts
    • The increase in class actions involving data privacy
    • Incorrect privacy notices
    • Complaints to the ICO
    • Failing to register with the ICO
    • And more
  • What strategies will help you protect data and your organization?

Remember, issues of data privacy can create all-new risks for events promotion and management.  Don’t miss this opportunity to strengthen your compliance plan.

Register now for Marketing in the New Data Privacy Era.

Meet Your Webinar Leader

David Clarke is a highly experienced Chief Information Security Officer/Cyber Security and GDPR Management.

Consultant with a deep knowledge of Global project delivery and operational leadership. He operates across FTSE (Financial Times Stock Exchange) 100 index companies , SME and start-ups within Financial Services, FinTech, Telecoms, Technology and Utilities sectors developing strong coherent cyber security, GDPR data protection and privacy strategies.  He is the founder of GDPR Technology Forum  with over 17,300 members

Dave created a global infrastructure for the world’s largest private trading network, trading $3 trillion a day, and has managed multiple global security operations centers. 

David has been recognized as one of the top 10 influencers by Thompson Reuter top 30 most influential thought-leaders and thinkers on social media, in risk management, compliance and regtech in the UK and features in top 50 list of Global Experts list by Kingston Technology.

Carol Tullo is a Senior Consultant of The Trust Bridge.  Following her qualification as a Barrister (Attorney) in the UK.  Carol was, until July 2017, Director of Information Policy and Services, The National Archives in the United Kingdom. Carol was responsible for providing leadership in information management and policy across Government and the wider public sector to improve the way information is managed and exploited.

As Controller of Her Majesty’s Stationery Office, Queen’s Printer of Acts of Parliament, Queen’s Printer for Scotland, and Government Printer for Northern Ireland, she managed copyright and licensing of Crown data and information and delivered a range of UK wide official publishing including UK legislation. Carol was responsible for a five-year Program delivering cyber and information assurance training across Government and the public sector for CIOs and boards under a Cabinet Office/GCHQ (Government Communications Headquarters) funded arrangement which ended in April 2016 when the National Cyber Security Centre came online. 

In addition to her legal background, Carol’s areas of expertise are open data and access to public sector information, legal regulation of intellectual property, crown copyright and database rights, media and publishing, dissemination and information accessibility. She has experience in developing standards both from private and public sectors rooted in information management and executive responsibility government information management, assurance and security. Carol had a legal career background in intellectual property practice and commercial law publishing with Thomson Reuters before she joined the Cabinet Office. Carol received the inaugural Leadership Impact Award 2017 from the Whitehall and Industry Group.

Who Should Attend

This webinar is of value to all associations,  nonprofits, industry trade groups and professional organizations. Attendees who will benefit most include:

  • Marketing Managers
  • Content Managers
  • Editors
  • Executive Directors
  • CEOs
  • Chief Marketing Officers

Don't wait, register your entire team today!

CAE Credits: All live webinar attendees are eligible for 1.5 CAE credit hours. Association TRENDS is a CAE Approved Provider. Our programs meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. We will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit

Have a question? Vist our FAQ page here

Qty Price Product Name
$215.00 Marketing in the New Data Privacy Era (OnDemand: Active for 12 months from 03.28.19)