American Association of Advertising Agencies


American Association of Advertising Agencies

AAAA seeks to improve and strengthen the advertising agency business in the United States by counseling members on operations and management, by providing the collective experience of the many to each, by promoting professional development, by encouraging creative and business standards, and by attracting people to the business. Members are advertising agencies or other organizations that creates and/or places advertising or marketing communications. Membership: $3,000/year.

Organization Type:
National Trade or Professional Association
Acronym:
AAAA
Industry:
Advertising And Marketing, Advertising Industry
Year Founded:
1917
Address:
1065 Avenue of the Americas
16th Floor New York, NY 10018
Telephone:
Toll Free:
Fax:
Website:
Staff:
100
Members:
750 companies
Certification Programs:
IAAS


Other Addresses

Address:
1707 L St. NW
Suite 600, Washington DC 20036
Telephone:
Fax:
Website:
Address:
599 Lexington Ave., New York NY 10020-1104
Telephone:
Fax:
Website:


Financial Snapshot

 

Total revenues: $16,781,599


Year - 2017
1st-yr growth
-7.66%
 
 
 
 
 
Year by Year
Revenue
 
Program service revenue
 
Investment income
 
Miscellaneous revenue
 
Other

Total expenses: $17,196,889


Year - 2017
1st-yr growth
-8.98%
 
 
 
 
 
Year by Year
Expenses
 
Compensation for non-officers/directors
 
Compensation of current officers, directors, etc
 
Conferences, conventions, meetings
 
Other

Total assets: $18,368,129


Year - 2017
1st-yr growth
-9.72%
 
 
 
 
 
Year by Year
Assets
 
Investments in publicly traded securities
 
Cash -- non-interest bearing
 
Land, buildings, & equipment (net)
 
Other

Total Liabilities: $10,806,061


Year - 2017
1st-yr growth
-15.58%
 
 
 
 
 
Year by Year
Liabilities
 
Deferred revenue
 
Accounts payable and accrued expenses
 
Escrow or custodial account liability
 
Other

Regional/State Affiliation

   Revenue:

Revenue: Amount ($)
Program service revenue 15,236,719
Investment income 892,328
Miscellaneous revenue 491,604
Sales of non-inventory assets 160,948
Net rental income 0
Gaming income 0
Tax-exempt bond proceeds 0
Fundraising income 0
Royalties 0
Total contributions 0
Income from sales of inventory 0
Total Revenue:

$16,781,599

1-yr growth
-7.66%
Program service revenue
Investment income
Miscellaneous revenue
Sales of non-inventory assets

   Expenses:

Expenses: Amount ($)
Compensation for non-officers/directors 4,989,483
Compensation of current officers, directors, etc 4,342,180
Conferences, conventions, meetings 1,574,233
Occupancy 1,395,240
Other expenses 866,546
Travel 586,293
Other employee benefits 561,477
Payroll taxes 489,716
Depreciation, depletion, amortization 472,751
Other fees 453,026
Office expenses 444,110
Information technology 255,750
Pension plan contributions 219,621
Legal fees 151,858
Advertising and promotion 138,294
Insurance 91,364
Accounting fees 90,342
Grants to governments/orgs in the US 74,605
Grants to individuals in the US 0
Grants to orgs and individuals outside the US 0
Benefits paid to or for members 0
Compensation of disqualified persons 0
Lobbying fees 0
Professional fundraising fees 0
Investment management fees 0
Management fees 0
Royalties 0
Travel/entertainment expenses to public officials 0
Interest expense 0
Payments to affiliates 0
Total Expenses:

$17,196,889

1-yr growth
-8.98%
Compensation for non-officers/directors
Compensation of current officers, directors, etc
Conferences, conventions, meetings
Occupancy
Other expenses
Travel
Other employee benefits
Payroll taxes
Depreciation, depletion, amortization
Other fees
Others

   Assets:

Assets: Amount ($)
Investments in publicly traded securities 9,328,442
Cash -- non-interest bearing 3,102,201
Land, buildings, & equipment (net) 2,443,982
Savings and temporary cash investments 1,301,820
Prepaid expenses or deferred charges 1,125,589
Other assets 795,868
Accounts receivable 270,227
Pledges and grants receivable 0
Inventories for sale or use 0
Investments in other securities 0
Receivables from officers, directors, etc. 0
Receivables from disqualified persons 0
Notes and loans receivables 0
Program-related investments 0
Intangible assets 0
Total Assets:

$18,368,129

1-yr growth
-9.72%
Investments in publicly traded securities
Cash -- non-interest bearing
Land, buildings, & equipment (net)
Savings and temporary cash investments
Prepaid expenses or deferred charges
Other assets
Others

   Liabilities:

Liabilities: Amount ($)
Deferred revenue 7,081,004
Accounts payable and accrued expenses 2,457,852
Escrow or custodial account liability 933,071
Other liabilities 334,134
Grants payable 0
Loans and other payables to officers, directors, etc. 0
Secured mortgages and notes payabl 0
Unsecured mortgages and notes payable 0
Tax-exempt bond liabilities 0
Total Liabilities:

$10,806,061

1-yr growth
-15.58%
Deferred revenue
Accounts payable and accrued expenses
Escrow or custodial account liability
Other liabilities

   Net Assets:

Net Assets: Amount ($)
Unrestricted net assets 7,562,068
Temporarily restricted net assets 0
Permanently restricted net assets 0
Total Net Assets:

$7,562,068

1-yr growth
-1.36%
Unrestricted net assets

Key Staff

  
Name Ascending
Title 
Function 
Add Prospect 
Adam Prus Executive Vice President, 4A’s Benefits Senior Executive ...X
Alison Fahey Chief Marketing Officer Marketing ...X
Alison Pepper Senior Vice President, Government Relations Government Relations ...X
Chick Foxgrover Executive Vice President, Creative Technology and Innovation Computer/Information Technology ...X
Christine Fruechte Secretary and Treasurer Board Member, Finance ...X
David Versfelt General Counsel Legal ...X
Dick O'Brien Executive Vice President, Government Relations Director of Government Relations, Government Relations, LDA Contact, Lobby Day Contact, Senior Executive, WR Questionnaire Contact ...X
Greg Stern Chair Chairman of the Board ...X
Greg Walker Senior Vice President, Agency Relations and Membership, Southern Region Membership ...X
Harley Griffiths Senior Vice President, Agency Relations and Membership Membership ...X
Jerry McGee Executive Vice President, Agency Relations and Membership, Western Region Membership ...X
Kathleen Brookbanks Vice Chair Board Member ...X
Kathleen Quinn Vice President and Director, Production Services Publications ...X
Keesha Jean Baptiste Senior Vice President, Talent Engagement and Inclusion Senior Executive ...X
Laurie Stearn Senior Vice President, Agency Relations and Membership, Central Region Membership ...X
Linda Dove Senior Vice President Government Relations, Lobby Day Contact ...X
Louis Jones Executive Vice President, Media and Data Communications/Public Relations, Computer/Information Technology, Senior Executive ...X
Marla Kaplowitz President and Chief Executive Officer Chief Executive Officer, Executive Director ...X
Mollie Rosen Executive Vice President, Agency Relations and Membership Membership ...X
Sharon Napier Vice Chair Board Member ...X
Tina Allen Senior Vice President, People + Culture Senior Executive ...X
Todd Hittle Chief Operating Officer and Chief Financial Officer Finance, Operations ...X
Tom Finneran Executive Vice President, Agency Management Services Senior Executive ...X

Meetings/Conferences

Year Descending
Name 
Location 
Facility 
From 
To 
Attendance 
Exhibitors 
Facility Amenities 
20174A’s Transformation 2017 Los Angeles , CA , United States JW Marriott Los Angeles L.A. LIVE April 2 April 5   Convention Center...X
20164A's Transformation 2016 Miami , FL , United States Loews Miami Beach Hotel March 21 March 24    ...X
20164A's Transformation 2016 Miami , FL , United States Loews Miami Beach Hotel March 21 March 23    ...X
20164A’s Strategy Festival 2016 New York City , NY , United States Andaz Hotel - Wall Street October 16 October 18   Convention Center, Casino, Golf, Cruise, Ski...X
20164A’s CreateTech 2016 New York City , NY , United States Convene November 9 November 10    ...X
20154A's Talent@2030 2015 New York City , NY , United States Convene September 29 September 30    ...X
20154A's Strategy Festival 2015 New York City , NY , United States Convene at 32 Old Slip October 4 October 6    ...X
20154A's CreateTech 2015 New York City , NY , United States Convene at 32 Old Slip November 11 November 12    ...X
20142014 4A's Transformation Conference Beverly Hills , CA , United States Beverly Hilton March 16 March 19 800 attendees  ...X
20132013 4A’s Transformation Conference New Orleans , LA , United States   March 11 March 13 1000 attendees  ...X
Page 1 of 2 (11 items)FirstPrev[1]2NextLast

Publications

Name 
Frequency 
Advertising 
Membership DirectoryonlineNo...X
SmartBriefdailyNo...X

Recent Lobbying Spending

Source: Lobbying Disclosure Electronic Filings, Office of the Clerk, U.S House of Representatives.

2017 Q4: $40,000
2017 Q3: $35,000
2017 Q2: $60,000
2017 Q1: $60,000
2016: $149,641


PAC Details

Name: Professionals In Advertising PAC (PRO-AD PAC)



FEC ID: C00233353



Last updated: 12/6/2018 12:00:00 AM


PAC Contributions

(2017-2018)

Contributions

 Republicans  Democrat

Outside Representation

Firm Name Ascending
Reg/ Term 
Date 
Polsinelli PCTermination 12/31/2015 ...X

Legislative Issue Focus

Source: Lobbying Disclosure Electronic Filings, Office of the Clerk, U.S House of Representatives.

Active Legislation

This organization has no active legislation data available.

Contractors

Contractor Ascending
Service Category 
Reported Year Descending
Reported Compensation 
AAAA RET. FUND FOR MEMBERS AGENCIES Financial Management2016 - ...X
CEASAR & SMILOW, LLP Audit Services2016 - ...X
Marci Weisler  2015 $138,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2015 $40,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2014 $40,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2013 $40,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2012 $40,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2011 $40,000 ...X
Polsinelli PC Lobbying/Advocacy/Legal2010 - ...X
Alliance for American Advertising Lobbying/Advocacy/Legal  - ...X
The Mercury Group Lobbying/Advocacy/Legal  - ...X

***Disclaimer: This information has been sourced from a combination of the IRS Forms 990, 5500, and the Federal Audit Clearinghouse



 
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