What’s ahead for the association community in 2011? Find out with the leading report of association sentiment, plans and conditions.
Whether you want to guide your association or market to associations effectively, you must start by answering three questions:
- What did and didn’t work for associations this past year?
- Where do individual sectors and industries stand today?
- What specific plans do association executives intend to implement in 2011 regarding members, vendors and the association community as a whole?
Don’t wait! Get to work now with all the right answers …
Association PULSE:
Tracking Sentiments, Trends and Plans
With more interviews, statistics, analysis and forecasts than appeared in the Association TRENDS summary, this comprehensive report answers all your questions about where the US association community stands today — and where it’s headed in 2011.
In one source, this concise, independent report combines sector-by-sector economic data with insights direct from interviews with your peers throughout the association and vendor communities. You’ll learn what worked best for specific associations last year as well as what executives are thinking and planning.
Discover how last year’s experiences plus new strengths and opportunities within particular sectors will drive association decision-making, including:
- The scale of changes affecting major revenue sources such as meetings and membership
- The most effective responses to managing these changes
- Business issues vendors must address to support and serve associations
- What new plans and attitudes association executives will adopt going forward
- How the economic performance of individual sectors is likely to affect association staffing, membership services, government relations and other areas
Who Will Benefit?
Anyone involved with the association community, including:
- Senior association executives
- Association board members
- Association vendors
- Industry researchers, including financial institution analysts
Order today to anticipate how the state of industry will affect specific associations’ plans, purchases and performance as the community moves forward.